February 27, 2010Filling in the Empty Space – The Personal Data StoreI said here that at present there are very few genuine VRM tools available right for use right now, and that the main reason for that […]
June 20, 2009The Personal Data Eco-SystemThis post is a short(ish) summary of a working session led by Drummond Reed and me at the recent West Coast VRM Workshop, and also an […]
June 11, 2009“The Personalisation of Today is Like Lipstick on a Pig….”I just love that quote from James Gardner of LloydsTSB, who goes on to say… ‘No, the only way to get to markets of one is […]
June 11, 2009Scotweb 2I’ll be speaking at this event next week in Edinburgh about VRM and the Mydex initiaitive. Also, moves are afoot to get a Scotland based ‘chapter’ […]
May 13, 2009CRM…. meet VRM, the ‘three meeting theory’I’ve had a couple more validations of this theory in the last few weeks, so thought i’d best write it up. My hope is that we […]